The 2014 State of Marketing Automation [Infographic]

It’s 2014 and the growing technologies continue to be cloud based solutions and leading that charge is CRM. With every CRM and Salesforce implementation project we do at Galvin we […]

About the Author: Gary Galvin

April 4, 2014

It’s 2014 and the growing technologies continue to be cloud based solutions and leading that charge is CRM. With every CRM and Salesforce implementation project we do at Galvin we hear one common request – the need for better data for better marketing. Enter Marketing Automation. Marketing automation works with your leads in your CRM and essentially sends trigger or time-based emails with the purpose of moving them through (or out of) your pipeline. We recently did a webinar on propelling your website past your competition and the role that marketing automation plays into that.

Marketing Automation Trends in 2014

Our friends at Software Advice put this infographic together with Marketo that showcases the state of marketing automation in 2014.

State of Marketing Automation Trends 2014

Brought to you by Software Advice and Marketo

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