[tweet_quote]Welcome the new, innovative designing technique – website responsive design
. [/tweet_quote]It aims at crafting sites which dynamically adjust to fit according to the gadget from which they are being accessed. Imagine the user’s browsing experience
! So now, with the aid of responsive design, your website will not be restricted to regular PCs, laptops, and notebooks. Turning friendly with a wide range of gadgets will help attract more traffic to your site
. The users will be able to access your site from just anywhere with any handheld device and have the optimal browsing experience you intend them to have.
And if this isn’t enough, check some of the other benefits, too.
1. Making the best out of SEO strategies
How about if we tell you can also save the amount of time, which you spend on maintaining multiple sites? Yes, responsive design allows you to handle one website with just a single group of hyperlinks. This is a godsend if you’re managing Search Engine Optimization (SEO) strategy to expand the outreach by running multiple sites. So by having a responsive design website, you can focus only on one site, targeting the unified strategy across multiple devices. Today, in the fight to be on the primary list of search engines, responsive sites can provide to be a very vital tool.
2. The ease of monitoring and analyzing data in one single report
Creating one single responsive site will help to consolidate the analytics and reports derived from tracking user journeys, redirections and funnels between sites, and conversion paths. The heap of data generated from the tracking and analytics will be condensed into a single report. You know how much easy monitoring and analyzing turns when you have to refer to only one single report.
3. Consistency in look and feel of the web pages
Now let’s shift the attention back to the user’s viewing experience. Using standardized style sheets across different platforms and a unified design will give the user a more consistent look– a uniform environment – while navigating through all your web pages. This consistency in user’s navigation experience will also add to your conversion rates.
4. Offline browsing
And since we are discussing user’s viewing experience, what about the offline browsing scenario? Responsive design provides the offline browsing capabilities of HTML 5. Email newsletters will be available on the move and in the absence of an internet connection. The advantages of responsive sites will be more and more visible as the demand for HTML 5 enabled tablets and smartphones will increase.
In the age of information, catching up with the latest trend is very important for survival. Being outdated is out of the question. You might be having the most fascinating content to offer on your sites. But if the visitors to your site fail to have the optimal experience which they were looking forward to, they will immediately prefer other upgraded websites. Better viewing experience is the way to generate better traffic for your site. Think about it.